Davide Di Cillo

Posts Tagged ‘Bootstrapping’

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A great story on bootstrapping: Stormpulse.com

Friday, March 25th, 2011

We had a great speaker at last night’s Refresh Miami: Matthew Wensing, co-founder of Stormpulse.com.
Here are some of the things people can learn from his story:

  • Success doesn’t come overnight
  • The amount of traffic you can get doesn’t matter if you can’t monetize it properly
  • Try to leverage companies that already have a distribution channel in place
  • Don’t undersell yourself
  • Try to identify the hole left in the market by your competitors and go after that
  • Identify your shortcomings but focus on your strengths

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Posted in Business, Social | No Comments »

The Art of Bootstrapping (aka micro-developing)

Wednesday, November 26th, 2008

I was going to post a review (probably a screencast) about Clicky, a very cool analytic tool I have been trying for a couple of week, but then Guy Kawasaki posted on Twitter an article he wrote for the American Express Open Forum titled “The Art of Bootstrapping”.

I couldn’t not noticing how most of the points he came out with perfectly match with what I have been saying about micro-developing, so I decided to write this small post to highlight the content of that article.

Here’s the 10 suggestions he gives:

  1. Focus on cash flow, not profitability
  2. Forecast from the bottom up
  3. Ship, then test
  4. Forget the proven team
  5. Start as a service business
  6. Focus on function, not form
  7. Pick a few battles
  8. Understaff
  9. Go direct
  10. Position against the leader

You can find the full article here. It’s really worth a read.

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Posted in Whatever | No Comments »

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