I was going to post a review (probably a screencast) about Clicky, a very cool analytic tool I have been trying for a couple of week, but then Guy Kawasaki posted on Twitter an article he wrote for the American Express Open Forum titled “The Art of Bootstrapping”.
I couldn’t not noticing how most of the points he came out with perfectly match with what I have been saying about micro-developing, so I decided to write this small post to highlight the content of that article.
Here’s the 10 suggestions he gives:
- Focus on cash flow, not profitability
- Forecast from the bottom up
- Ship, then test
- Forget the proven team
- Start as a service business
- Focus on function, not form
- Pick a few battles
- Go direct
- Position against the leader
You can find the full article here. It’s really worth a read.